Foliyoo is a company that offers packaging and moving services to enterprises and individuals. Their mission is to reduce their customers' efforts of searching for packers and movers. They work on reducing the efforts for tracking the booked vehicle.
In order to achieve that, it is important for the users of their app to be able to engage properly and get the information they want. So we (my team member and I) took up this challenge as a freelance project and decided to redesign the mobile app.
We were a two-member design team:
Since it was the first freelance project for both of us, we contributed equally at all the stages.
Heuristics refers to experience-based techniques for problem-solving, learning, and discovery. Using this approach, we performed a Heuristic Evaluation on the existing design of the app to evaluate its usability. For this, we applied Jakob Nielsen's Heuristics and Severity scale.
We came up with lots of severe issues in the app and prepared a detailed report of the issues and their severity.
At that time the client thought of changing their brand color to green. So we went ahead to design final screens with green as the primary color.
Below are some before and after redesign screens next to each other for a better understanding of the positive change we created on user experience by redesigning.